Do you have unique content?

The most asked question of any website how is how do I get traffic? How can i get people from google, yahoo and msn to my website?

I feel like a broken record sometime writing these articles because I repeat the same thing over and over daily to everyone. (if you are too young to understand the broken record reference, look it up on wikipedia)

Over and over I tell people, you need more TEXT.

To which they respond, what is text.

WORDS people! Add more WORDS to the pages.

And they ask, Keywords?

Look, this is not brain surgery. Its not even as hard as writing a creative store as a fifth grader. And essentially that is all it is.

The search engines are looking for web pages that have something that others don't. If you write your own content, then no other website has what you have and the search engine will rank you #1 for that content.

How easy is that?

I often cite my articles here on pageBuzz.com to try to explain what I mean by unique content. I tell people to write unique articles that will insure the search engines do not see their site as duplicate content of another website. Then I look at their website 2 weeks later and it has nothing.

My phone rings and the person asks what they can do to get traffic. Again I tell them to write articles and create unique pages. They tell me they tried but did not know what to write.

This is where I become an ass. Because if you are running a business and you don't know anything about the business you just don't belong in the business.

People who are good at what they do can't stop talking about what they do. Always offering advice and tips in their field. So if you can't write one article about what you do, maybe you should not do it.

We work with a huge base of crafters and artists who are experts in their industry. Some ladies have been chrocheting for 20 and 30 years. You can't do anything for 20 years and not know what you are doing.

Surely you must have some helpful tips for others or just some ideas about items or uses of the products.

If you knit a pair of gloves, you surely know they can be work on a pair of hands when it is cold. Is it so hard to write about different materials and how one type is better in colder weather and another is better in wet weather?

If you build bird houses, is it a stretch to write a page or two about which kinds of birds use which bird houses and why? You must know or how else could you build what people need?

I don't know if people just don't think they know what they are doing or when you take their tools out of their hands and replace it with a keyboard they just get lost.

If you can find it in yourself to write about what you do, offer advice for others and show that you are in fact an expert at what you do, then people will buy from you and people will come to your website to read what you have to say.

If you are reading this article you already know that. Now it is time to apply that to your own website.

 

 

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