Trends In Web
Hosting
The current trend in
web hosting is to give more for less. As competition increases
between website hosting companies the marketing teams keep making
new offers with bigger values.
Many of the extremely large
mega hosting companies are offering unlimited bandwidth, Unlimited
disk space, Unlimited e-mail addresses and basically unlimited
everything. Even companies like Yahoo are falling victim to these
impossible deals and is now offering unlimited disk space for
under $10.
Unfortunately for the consumer,
these plans are impossible to deliver and they are limited by
ridiculous terms of service agreements with crazy conditions such
as requiring that the volume of html files is 50% of the volume
of disk space of all the files on a server which prevents the
upload of video files or using the website ad data storage.
In the case of yahoo, it is
almost funny when they say you can use unlimited space as you
grow based on how they think your business should grow. So there
limit is based on how much coffee they had today or how they feel
and if they think the space you are using is suitable for your
business. Which can hardly be considered unlimited when the limit
is based on someones opinion that is not your own. No business
owner wants some outside support rep interfering with their
website operations based on opinions.
The trend to offer unlimited
resources for under $10 a month is destroying the hosting
industry overall and giving the customer fewer and fewer
solutions. The servers are overloaded with users to cover costs
and the CPUs are throttled back so they wont explode under the
high levels of use.
Unfair TOS contracts will
close websites that use more than 5% of the CPU because the host
has sold unlimited customers full access to the same server. So
if you actually have traffic to your website, maybe 5 visitors at
the same time, the site could actually close because your website
is using what they term as an unfair level of resources and will
slow down other websites.
With average servers set at
256 simultaneous web connections, and with the host selling
unlimited domains and e-mail to hundreds of people on the same
256 available connections it is impossible for every website to
have 1 visitor at the same time.
Customers complain about slow
websites, lost sales and extended downtime. With these hosting
plans it is unavoidable since they are offering unlimited
resources to unlimited people on finite computers.
Although plans like pageBuzz
appear to be expensive compared to the offerings that these
megahosts provide, it is quite the opposite. It is true we do not
offer unlimited anything but we offer proper resource management.
Making sure that there are always enough resources available so
your website is accessible.
The danger of using an
unlimited host is that the resources are limited. This is the
primary reason that websites become slow or unreachable and
businesses lose sale. In most cases you wont know you are losing
sales, you just wont have any sales and question your business
model while it is the website that is causing the bottleneck.
You can compare unlimited
hosting to unlimited calling on cell phones. Companies struggle
with unlimited calling plans and circuits fill up and important
calls can't get through. You could not do business with a phone
that doesn't ring because other people are using the same line.
Having an unlimited plan is
great for a personal home page or a family website. It is lots of
space and bandwidth very cheap. With a personal home page you don't
really care about uptime or accessibility. Just like a cell phone
plan that is free, but you can't always get an open connection.
Its not the end of the world if you can't chat with your friend.
However, businesses are in a
much different situation and every missed call is a potential
lost sale. That type of plan can kill a business or at least
damage its reputation.
Businesses need to be weary of
hosting plans that offer more than they can possibly deliver. It
is inevitable that these megahosting companies that offer
unlimited plans are on their last leg and will eventually crumble
under the problems they are causing for their customers. Don't
let them bring your business down with them.
Every industry experiences
hiccups. This is a big one for ours while the megahosts compete
for a bigger share and try to knock out the small companies that
can actually provide a better service.
As a business owner, you need
to make sure you don't get caught up in the battle and stay away
from the front line by avoiding plans that seems too good to be
true or clearly offer more than they can deliver. Read the TOS
thoroughly and look for limits to the unlimited plans they
offer.
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