Examples of e-commerce transactions are:
- An individual purchases a book on the
- A government employee reserves a hotel
room over the Internet.
- A business calls a toll free number
and orders a computer using the seller's interactive
- A business buys office supplies on-line
or through an electronic auction.
- A retailer orders merchandise using an
EDI network or a supplier's extranet.
- A manufacturing plant orders
electronic components from another plant within the
company using the company's intranet.
- An individual withdraws funds from an
automatic teller machine (ATM).
Identifying e-commerce transactions often
is not as straight forward as the previous examples may make it
appear. Some additional examples that demonstrate the complexity
of implementing the proposed definition are provided below.
- A consumer visits a bookstore and
inquires about the availability of an out-of-stock book.
A bookstore employee downloads a digital copy of the book
and prints it along with cover. Not an e-commerce retail
transaction since agreement to purchase did not occur
over an electronic network. However, the right to access
the digital archived copy is an e-commerce service
- Consumer uses Internet to research the
purchase of a computer, but calls a toll free number and
places the order with an operator. Not an e-commerce
transaction because agreement to transfer ownership did
not occur over computer-mediated network; neither
telephone was computer-enabled.
- An individual visits a retail store
and purchases merchandise not currently in stock from a
computer-enabled kiosk located inside the shop. An e-commerce
transaction since agreement occurred over computer-mediated
networks. In contrast, the purchase of a pre-packaged
music CD from a computerized kiosk would not be
considered an e-commerce transaction. If the kiosk was
network linked, the digital music was downloaded, and the
CD was mastered within the kiosk this would be an e-commerce